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19

Homepage & Marketing Website

66 features · 8 subsystems

Public-facing marketing website at **petanque.life** that explains the platform, showcases features, and converts visitors to users. Separate from the CMS-driven federation/club websites — this is the "product" site.

Landing Page & Positioning

F19.01
Planned
ID Status Features
F19.01.01 Planned Hero section with value proposition and CTA (for players, clubs, federations)
F19.01.02 Planned Audience-segmented entry points ("I'm a Player", "I'm a Club", "I'm a Federation")
F19.01.03 Planned Animated feature showcase (visual walkthrough of key features)
F19.01.04 Planned Social proof (federation logos, player count, countries, testimonials)
F19.01.05 Planned Live stats ticker (matches being played now, players online, competitions today)
F19.01.06 Planned Video intro / product demo reel
F19.01.07 Planned Multi-language landing page (minimum FR, EN, ES, SV)

Feature Pages

F19.02
Planned

Dedicated pages per feature area to sell the platform in depth.

ID Status Features
F19.02.01 Planned Feature overview page (all 18 domains summarized with visuals)
F19.02.02 Planned Competition management feature page (formats, draw, live scoring, results)
F19.02.03 Planned Live production studio feature page (multi-camera, overlays, streaming)
F19.02.04 Planned Federation management feature page (hierarchy, licensing, finance)
F19.02.05 Planned CMS & websites feature page (custom sites, page builder, dynamic widgets)
F19.02.06 Planned Player experience feature page (ELO, stats, training diary, casual games)
F19.02.07 Planned Club management feature page (members, finance, communication, website)
F19.02.08 Planned Mobile app feature page (offline, scoring, QR check-in)
F19.02.09 Planned Officials & umpire feature page (grades, assignment, training)
F19.02.10 Planned Interactive feature comparison table (what you get per plan)
F19.02.11 Planned Screenshots and video demos per feature
F19.02.12 Planned Feature request / roadmap page (public, voteable)

Audience-Specific Pages

F19.03
Planned

Tailored messaging per target group.

ID Status Features
F19.03.01 Planned "For Players" page — ELO, stats, find tournaments, casual games, training diary
F19.03.02 Planned "For Clubs" page — member management, website, finance, events, communication
F19.03.03 Planned "For Federations" page — licensing, hierarchy, compliance, rankings, reporting
F19.03.04 Planned "For Tournament Directors" page — all formats, draw engine, live scoring, streaming
F19.03.05 Planned "For Umpires" page — certification, assignment, tools, evaluation
F19.03.06 Planned "For Coaches" page — training programs, player development, video analysis
F19.03.07 Planned "For Spectators" page — live scores, streaming, predictions, following players
F19.03.08 Planned "For FIPJP / Continental Federations" page — global oversight, world rankings, compliance
F19.03.09 Planned Case studies / success stories per audience

Pricing & Plans

F19.04
Planned
ID Status Features
F19.04.01 Planned Pricing page with plan comparison
F19.04.02 Planned Plan feature matrix (interactive, filterable by audience)
F19.04.03 Planned Currency selector (show prices in local currency)
F19.04.04 Planned Annual vs monthly toggle
F19.04.05 Planned Custom enterprise pricing CTA (for large federations)
F19.04.06 Planned Free trial / freemium entry point
F19.04.07 Planned FAQ section per plan
F19.04.08 Planned ROI calculator ("how much does your federation save vs current tools?")

Trust & Credibility

F19.05
Planned
ID Status Features
F19.05.01 Planned Testimonials from federations, clubs, players
F19.05.02 Planned Partner/federation logos bar
F19.05.03 Planned Press mentions and media coverage
F19.05.04 Planned Security & privacy page (GDPR, data hosting, encryption)
F19.05.05 Planned Uptime status page
F19.05.06 Planned "Built on Craft Easy" technology trust signals
F19.05.07 Planned Open API documentation link
F19.05.08 Planned Community size metrics (live counter)

Conversion & Onboarding

F19.06
Planned
ID Status Features
F19.06.01 Planned Sign-up flow for individual players (free tier)
F19.06.02 Planned Club registration flow (club admin creates club)
F19.06.03 Planned Federation onboarding flow (guided setup wizard)
F19.06.04 Planned Demo request form (for federations wanting a guided tour)
F19.06.05 Planned Self-service demo environment (sandbox with sample data)
F19.06.06 Planned Migration assessment tool ("what data can we import from your current system?")
F19.06.07 Planned Contact sales form (enterprise/federation deals)
F19.06.08 Planned Newsletter signup (product updates, petanque news)
F19.06.09 Planned Webinar registration (product demos, Q&A sessions)

Content & SEO

F19.07
Planned
ID Status Features
F19.07.01 Planned Blog (product updates, petanque stories, tips, federation spotlights)
F19.07.02 Planned Knowledge base / help center
F19.07.03 Planned API documentation portal
F19.07.04 Planned Changelog (public release notes)
F19.07.05 Planned SEO-optimized pages per country ("Petanque Life for Swedish Petanque")
F19.07.06 Planned Structured data (JSON-LD for SoftwareApplication, Organization)
F19.07.07 Planned Sitemap and meta optimization
F19.07.08 Planned Social sharing previews (OG images per page)

Analytics & Conversion Tracking

F19.08
Planned
ID Status Features
F19.08.01 Planned Privacy-respecting analytics (Plausible/Umami)
F19.08.02 Planned Conversion funnel tracking (visit → sign up → active user)
F19.08.03 Planned A/B testing capability for landing pages
F19.08.04 Planned UTM parameter tracking for campaigns
F19.08.05 Planned Heatmap integration (understand user behavior on key pages)