Marketing & Content

The marketing content surface is a system, not a CMS afterthought. Long-form content lives as MDX in Astro Content Collections, which gives writers a familiar markdown workflow with embedded React/Astro components for callouts, images, video and CTAs. The blog/news section publishes product updates, petanque stories and federation spotlights with full article rendering, tag filtering and social previews.

Six case studies showcase federations and clubs that succeeded on the platform, with category filtering and full translations into four languages. Nine testimonials live on a dedicated page with category filters so visitors can read voices from their own segment. Newsletter signup uses double opt-in with confirmation email and confirmation landing page in four languages, feeding the super-premium newsletter engine (see F19.17).

The public product roadmap is interactive: shipped, in-progress and planned features grouped by domain, with feature voting stored in localStorage so visitors can prioritise what matters to them, plus search and filter. The public changelog presents a timeline of versioned entries (v0.1.0 through v0.6.0+) with change-type badges (added/improved/fixed) and a proper RSS 2.0 feed at /changelog/rss.xml so power users can follow releases in their feed reader. The help centre / docs surface organises knowledge into three categories — Getting Started (10 steps), Administration, By Stakeholder (9 guides) — with search and related-resource sidebars linking to the glossary.

The glossary itself groups roughly 50 pétanque terms across 7 categories with a multilingual table (French/English/Swedish/description) so newcomers learn the vocabulary while veterans confirm the canonical form.