SEO & Analytics

SEO is treated as a first-class concern of every CmsPage. Each page has meta_title and meta_description fields that the renderer composes into `<title>` and `<meta name="description">` tags using a configurable site-level title format (`<page> | <site>` or `<site> — <page>`) with a separator and length cap. When fields are blank, the system auto-derives — title from the page H1, description from the first text block (HTML stripped, truncated).

Open Graph data per page (og:title, og:description, og:image, og:type) feeds the social-share cards on Facebook, LinkedIn and messaging apps; a default og:image cascades from page → site → tenant logo so editors never ship a broken card. Structured data is auto-generated as JSON-LD: every site emits SportOrganization or SportsClub, events emit Event, articles emit NewsArticle, and breadcrumbs emit BreadcrumbList. Schemas validate against schema.org rules at render time.

Analytics uses a privacy-respecting provider (Plausible by default, with Umami as a self-hosted option) — no cookies, no IP storage, GDPR-friendly without a banner. Editors see top pages, referrers, geographic distribution and event tracking in a per-site dashboard, with parent-tenant rollups for federation admins. Performance monitoring captures Core Web Vitals (LCP, INP, CLS) per page from real user metrics, surfaces regressions, and ties them to the most recent publish event so editors can correlate cause and effect.

Crawl control is per site: editors flip `is_indexable` per page, the renderer emits `noindex` and the sitemap excludes the page; canonical URLs are auto-resolved with language awareness so Google never indexes duplicate content.